AMEN-AMEN-AMEN !!!!
I agree whole-heartedly with that.
Now, he'll need a plan of attack to do this though.
1) For the stores to stock the items we want to see, there will have to be a desire for people to buy the stuff.
2) We'll need to create a desire for customers to buy that good ole "OLD GOLD" mdse. How would we do that?
3) We need to WIN WIN WIN!!!
It seems to me that the people who buy this stuff in the Walmarts, Kmarts, Sears, etc generally couldn't give a flip for the institution that is represented by their colors. All they seem to be interested in is the fact that the schools have been winners in sporting events, and that they want to be associated with the winners.
Yes, GT NEEDS someone at the helm that CAN/WILL sell Ga Tech to the public, while at the same time NOT, and I emphasize the word (NOT) being satisfied with mediocre sports.
For us to be able to walk in a retail store and see "old gold" products staring us in the face like the "red" is now, we will have to earn it.