NIL data: Median transaction goes for less than $63

GTFLETCH

GTFLETCH

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We are roughly six months into the Name, Image, Likeness era in college sports and, last I checked, college football has not been destroyed. For the vast majority of college athletes, Name, Image and Likeness has not been a game-changer one way or the other. We're still in the early stages of the NIL era and the market is still taking form, but so far it's clear NIL is not a meteor streaking across the sky set to obliterate college sports. It's an avenue for college athletes to capitalize on their minor celebrity to put some money (like 63 bucks) in their pocket.


footballscoop.com

NIL data: Median transaction goes for less than $63

For the vast majority of college athletes, Name, Image and Likeness has not been a game-changer one way or the other.
footballscoop.com footballscoop.com
 
GTFLETCH said:
We are roughly six months into the Name, Image, Likeness era in college sports and, last I checked, college football has not been destroyed. For the vast majority of college athletes, Name, Image and Likeness has not been a game-changer one way or the other. We're still in the early stages of the NIL era and the market is still taking form, but so far it's clear NIL is not a meteor streaking across the sky set to obliterate college sports. It's an avenue for college athletes to capitalize on their minor celebrity to put some money (like 63 bucks) in their pocket.


footballscoop.com

NIL data: Median transaction goes for less than $63

For the vast majority of college athletes, Name, Image and Likeness has not been a game-changer one way or the other.
footballscoop.com footballscoop.com
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Maybe the GTAA could reach out Anheuser-Busch for a NIL deal with the whole team and the fourth quarter song. :)
Make it exclusive for Tech and pay our players each game.
 
One funny thing I've noticed this year is there isn't really any national household name. Typically, at this late in the year a large portion of the fan base and media would be pushing at least 1 or maybe 2 names everyone knows for Heisman.

Those are the guys that would rack up NIL fees, especially if they come back off a trophy win and a national championship. Companies aren't going to be handing out megabucks to unknowns. I would expect a couple car dealership ads where the local stars end up driving new vehicles, but, we all know they can't even keep inventory right now much less give it away.

I think @PM Gold is on to what will largely occur. Businesses will end up paying into a "player fund" and coaching staffs will direct what recruits that money goes to. Same as always just not hidden anymore.

For some reason CFB just seems in a weird rut this year, maybe just a continuation of the dumpster fire that was 2020.
 
It's not the median I'm worried about, it's the top players, the 1% so to speak. If they're getting paid thousands to play at the big factories they will get pulled there and money will become an even bigger factor in college football success.

There is a reason you're talking about medians, which is that the mean would be high because the top paid players would skew the mean.
 
RussianOffense said:
It's not the median I'm worried about, it's the top players, the 1% so to speak. If they're getting paid thousands to play at the big factories they will get pulled there and money will become an even bigger factor in college football success.

There is a reason you're talking about medians, which is that the mean would be high because the top paid players would skew the mean.
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I actually read the article which confirmed my rightness. The mean transaction is $1,335!
 
Yeah, this article is clearly downplaying the impact. Lets wait and see what the impact is on this recruiting season. I suspect the rich will get richer and the NIL will be the preferred vehicle to pay players to come to Alma Mater U.
 
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RussianOffense said:
It's not the median I'm worried about, it's the top players, the 1% so to speak. If they're getting paid thousands to play at the big factories they will get pulled there and money will become an even bigger factor in college football success.

There is a reason you're talking about medians, which is that the mean would be high because the top paid players would skew the mean.
Click to expand...

How many of the top 1% are not currently going to the factories?
 
andrew said:
How many of the top 1% are not currently going to the factories?
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That’s the most important data. Chances are the recruits we’re currently competing for aren’t going to be pulled away due to NIL. The only one that might have been effected would have been Gibbs, but even he wasn’t high enough on the list of running backs in his class to garner enough NIL attention.
 
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