ProTECH

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And apparently he can't spell
 
I'm getting confused with all the catch phrases.. kind of wish he'd stick to one.

#404takeover
#404theculture
#4theculture
#abovetheline
#attackeverything
#bethemovement
#biGTime
#calculatedchaos
#competitionisking
#developmentalprogram
#familyovereverything
#goldblooded
#goldblooded20
#mayhemishere
#newera
#nwo
#newworldorder
#theinstitute

His best were

#taxationistheft
#followpewdiepie
#freealexjones
 
Been thinking about this some more.

1) You typically don't mix multiple brand elements in one message. Either use "Georgia Tech" or GT, not both. If Tech has brand guidelines this should violate one.
2) What's the point in highlighting "Institute"? It's what Tech is, but to the average Joe it a) sounds like somewhere you go when you are mentally ill and b) screams "gotta take calculus."
3) Protech The Institute? Besides the other issues mentioned in other posts, it's just a poor play on words. Do we want our athletes running around flashing a T with their hands and saying they attend "Da Tute"?
4) Prostitute, prostitute, prostitute.

Do you think someone who can do something to correct this abhorrence will get the message? Or have they already spent $500K on billboard placements, marketing collaterals and the like?
 
Been thinking about this some more.

1) You typically don't mix multiple brand elements in one message. Either use "Georgia Tech" or GT, not both. If Tech has brand guidelines this should violate one.
2) What's the point in highlighting "Institute"? It's what Tech is, but to the average Joe it a) sounds like somewhere you go when you are mentally ill and b) screams "gotta take calculus."
3) Protech The Institute? Besides the other issues mentioned in other posts, it's just a poor play on words. Do we want our athletes running around flashing a T with their hands and saying they attend "Da Tute"?
4) Prostitute, prostitute, prostitute.

Do you think someone who can do something to correct this abhorrence will get the message? Or have they already spent $500K on billboard placements, marketing collaterals and the like?


Lmao Da Tute
 
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