I don't know if they still do it, but when I was at Tech, the coke guys would walk up and down the bleachers shouting, "Mixers! Shakers! Mixers! Shakers!" Each sock held a flask.
*sigh* First time in 4 years I won't be ridiculously early in arriving at the SWARM gate. I gather they'll start getting there about 6 am ... but if I was there, make it 3 or 4 just for kicks.
I've been trying to find a spot to tailgate. Most of the previous times I've been to games I usually didn't make it until near when the game started and the last game I tailgaited we had to bribe some parking lot attendant to get a spot to setup.