Winning comes first. My contention is that most of the money we're contemplating putting into the stadium would be better put into coaches' salaries, recruiting budgets, weight rooms, and anything else that will attract top recruits and make them better. The stadium is the cart, and winning is the horse.
Millions were thrown away on the last stadium renewal, the installation of 12,000 mostly empty seats. Imagine if we had put those millions into our paltry recruiting budget and coaches' salaries (and by this I in no way am trying to devalue the coaches we have, though the jury is still out on that IMO).