The low-end strategy of selling cheap tickets or even giving them away HAS been our dominant strategy for awhile now. The GTAA regularly gives tickets away to underprivileged groups, veterans, and others. This strategy has not led to an increase in revenues or ticket sales (i.e. return purchases from those groups or other).
We have to decide if we're going to be Kia (sell a lot of cheap things), or Mercedes (sell fewer, more expensive things). We're already a small fanbase and efforts to increase the fanbase through give-aways or other means hasn't been super successful. Given that our season ticket holders are a small group of generally well-to-do alumni (at least more so than your average SEC school), going with Option B makes sense.
By the way, you and I likely feel VERY similarly about the direction of college football, how big money is ruining it, and how the most important thing is the product on the field. In general, I buy cheap seats to most sporting events and pay attention to every second of play. Still, I want the best long-term thing for Tech, and if that requires me to step up a bit, I'm personally willing to do it. I still think they should be super-sensitive to have many options for those who aren't willing to. To me, the most important part is that people fill out the survey and give their honest opinion.