This issue is all about COLOR......green. If it can get more money in the coffers now or down the road...go for it. Are people honestly scared about a diverse crowd? If so, they need to look on our field. About half or more than half our starters are black.
I heard the '2 live stews' talking about this on the ride home. Doug was messing with Ryan about the make-up of our crowd and how it doesn't exactly match the demographic. But our demographic doesn't match up with the city of Atlanta and I think that's the problem that's being addressed. Our stadium only seats 55,000, which is comparatively small, and it needs to be full.
I think this is a good marketing move. If we can't sell out with our traditional crowd then we need to market to other groups. How do you say "Who's next" en espanol? I heard Bernie Mullen say they are having a Latino singer at one of the upcoming thrashers games b/c they are now marketing to latinos/hispanics.