Adidas outbid Nike for the Jackets contract

I bet the stuff we get from Russell this year is going to suuuuuuuuuuck. I have every idea they'll mail it in in terms of design and quality.
 
Adidas can stay traditional (and look good doing it) upon request.

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STATEWF44-100116-EDH
 
From a strictly brand representation point of view anyone that hates on this deal is an idiot. Scrolling through the list of schools Adidas supports you see they are almost all old school traditionalists, and Adidas doesn't usually create color vomit alternate uniforms. That is exactly what the fanbase has been clamoring for with Russell for years. This is a huge win in driving a consistent brand on the field. Love it. I hope the dollars and cents make it even better.
 
I got a tour a few years ago of their design facility where they do custom measuring and development of individualized equipment for pro athletes. Lots of high tech materials and kinesiology applied.

And they say it "ah-dee-DAHS", not "uh-DEE-dahs".
 
ScionOfSouthland said:
From a strictly brand representation point of view anyone that hates on this deal is an idiot. Scrolling through the list of schools Adidas supports you see they are almost all old school traditionalists, and Adidas doesn't usually create color vomit alternate uniforms. That is exactly what the fanbase has been clamoring for with Russell for years. This is a huge win in driving a consistent brand on the field. Love it. I hope the dollars and cents make it even better.
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I hope we stick closer to Nebraska and never get near Louisville.
 
I heretofore appoint @The Jacket as my representative in uniform threads. Going forward, in perpetuity, please interpret every one of his posts in such threads as if I, too, have said them, word for word, and mean all messages conveyed by those words literally and with the utmost sincerity.
 
Yellow Pantaloons said:
I've always preferred Adidas over the other brands. So happy that GT went with them.
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My newest pair of shoes for the gym are Adidas. They were by much more comfortable than the Nikes I was comparing them to.
 
I did notice all three jerseys above have no piping around the sleeves or anything like that. They tend to do solids
 
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