Let me circle back to this cause I think I derailed myself in the line of thought on my last post.
For now let's say that the money is in fact coming from CU alumni or local businesses for NIL (which I am still doubtful of but we can put that aside for now). The part I would challenge here is the sequence of events. Your statement implies that current fans "got tired of losing" and threw a bunch of money at the program to win; thus, they hired Sanders with that money.
To me it's more likely that they may of had alumni who donated little or nothing due to not caring or not having faith or w/e before, but they were willing to pony up for a famous name like Sanders. So CU hires Sanders, the AD openly says they don't have the money "yet" (
https://www.si.com/college/2022/12/05/colorado-ad-deion-sanders-contract-money), but since the school delivered on hiring the famous name the money started coming in.
This I don't buy one bit. Why in the hell would the AD knowingly lie to make the statement in that link? Wouldn't it of been a stronger position, a better look to say "we received strong support from the fans to sign this contract" or "we are flush with cash"? Sure, money was may of been promised so they figure it will get covered, but again I'd circle back to if the money was from "fans tired of losing", why was it only promised and not already delivered? Perhaps because that money was promised for Sanders and not just any coach?