Can't say I like this very much. I know that Collins is pushing the Atlanta connection really hard, but this seems to eschew any mention of Tech, our colors, and our traditions at all. This could be an ad for pretty much any team in CFB.
I wish we didn't have to give up that sort of stuff to build our program. But unfortunately maybe the reality is we do. Presumably they've focus grouped this type of stuff and it plays well to recruits and players.
(And yeah, I know I sound old and melodramatic in this post.)